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Case Study (Template)

{Team name} - {one-line outcome}

One sentence naming the starting point, the program, and the headline result - without a superlative.

The team

  • Sector: {sector}
  • Size: {headcount, role mix}
  • Region: {country / EU sub-region}
  • Why they came to us: {one-paragraph account of the trigger - AI Act deadline, an audit, a new tool rolled out, a senior leader’s push}

Starting point

Short, honest account of what the team could and could not do with AI before the engagement. No straw-man “they were completely lost” framing.

The program

Which engagement. How long. Who was in the room. What was out of scope.

The work product

What the team produced - the artefacts, not just the experience.

The numbers that matter

Agreed with the team. Marked “indicative” if self-reported, “audited” if third-party verified.

What we got wrong

Every engagement has something. Being specific here is the strongest proof that the rest of the page is real.

Quote

A quote from a named participant, with role. Approved in writing. Never paraphrased.